OUR SERVICES

In a dog-eat-dog world, you need to make sure that your business brings its A-game when it comes to marketing.

We pride ourselves on being able to exceed expectations and deliver lasting, impactful results that will yield a return on investment.

Whether you need an in-house marketer, or you’re looking for outsourced marketing resources, The Blue Room is here to assist.

Our services include:

• Communications
• Graphic Design
• Social Media
• Website Design, Development and Hosting
• Events Management

Communication is the foundation of our business. The Blue Room has been assisting shopping centres and malls for more than two decades, delivering excellent results.

This service includes:

• Compile and present monthly reports to the landlord
• Regular tenant visits, keeping tenants informed of marketing activities and gaining their support in various activities
• A monthly tenant newsletter pertaining to the marketing campaigns and the monthly activities executed
• Negotiate the best offers between clients and suppliers
• Solicit sponsorship where applicable
• Negotiate free publicity with the media
• Coordinate all print, media and activity bookings
• We are always present with the execution

Our Design Studio is a hybrid of creativity, where briefs are brought to life. From creating corporate identities, to artwork that is unique to your campaign, our team of extremely talented graphic designers never disappoint.

Our Graphic Design and Branding services include:

• Corporate and Brand Identities
• Awareness Campaign Artwork (including posters, flyers, prospectuses, billboards, brochures, branded products, books, and more)
• Logo Design
• Mood Boards

At a loss for words? Perhaps you need assistance delivering the right message?

Our highly skillful consultant and in-house copywriters will bring your campaign to life and wax lyrical in our bid to deliver your messaging in the best possible way.

Our Copywriting services include:

• Advertising copy for both print (newspapers and magazines) and broadcast copy (radio, television, and online videos)
• Press Releases
• Search Engine Optimization (SEO)
• Google AdWords

The increase of daily use of social media has created a need for all businesses to have an online presence.

Our Digital Marketing team will take the burden off your shoulders. We understand social media and know how to leverage it to render the best possible results.

Our Social Media services include:

• Setting up of social media presence
• Community Management – handling social media, so you don’t have to. From posting, to responding, to crisis management, we have you covered on all bases
• Creating impactful social media strategies
• Workshops on social media, from creating an online presence, to creating a strategy, best practices, and how to handle whatever the internet has to throw at you

Having a website for a business in this day and age is an absolute must. If potential clients want to know something about a particular place or business, the first thing they do is head to Google, and research shows that businesses without websites, or with outdated websites, see a decline in business.

Between our in-house web design and development team and our highly skilled consultants, we’re able to create websites that leave the right impression on the consumer.

Our website services include:

• Designing a look and feel in line with your corporate / brand identity
• Domain registration (your own .co.za / .com / .org address)
• Developing the website to bring the design to life on the internet
• Website Back-ups
• Website Transfers
• Search Engine Optimization (SEO)
• Search Engine Marketing (SEM)
• Hosting on secure, reliable servers through trusted third party partners

Most people’s lives revolve around their phones – and mobile applications are becoming synonymous with digital marketing.

The Blue Room has partnered with some of the top mobile app creators across the globe to design and develop world class mobile applications specifically aimed at the franchise chain and retail market.

Our Digital Marketing team are also well-placed to manage the back-end of your mobile application, supply market reports, and more.

Executing and managing an event from an incubation to the final product can be a time consuming, stressful, and expensive exercise if you go at it yourself.

Let our experienced team take the stress and worry away by managing your next event.

Our Events Management services include:

• Planning the event
• Budgeting for it
• Dealing with suppliers
• Supplying promoters
• Creating a marketing and advertising strategy to make your special event an absolute success
• Sending of invitations
• Managing RSVPs and guest lists
• Execution on the day
• An on-site presence on the day
• Post event reports

Let us leverage our relationships with the media and our understanding of the media landscape to secure you the best possible media placement for your advertisements and campaigns.

Our services include:

• Finding loopholes for free publicity
• Sourcing the best possible price for media advertising
• Submitting advertisements to the media on your behalf